How Business Owners Can Protect their Business With These Social Media Security Tips
Social media presents immense benefits. The benefits are so enormous that many people have forgotten the dangers it presents. It presents dangers to individuals, businesses and corporate entities. Business owners are meant to look out and stop these dangers before they occur. They need to be aware of these social media security tips.
If someone works for you, he or she can either be an asset or a liability. If one of your staffers is compromised, then you are going to become very vulnerable to attacks.
The implication of the above situation is that it doesn’t end with you beefing up your private security on the internet as we have discussed here before but it also includes your holding on to your employees and making sure that they beef up their security as well.
Many frauds carried out on the internet has their roots in the loopholes in the use of social media. As a business leader or a business owner, it is your responsibility to ensure that the social media is used with security consciousness by your subordinates or employees.
These social media security tips we are going to discuss below will open your eyes to the things you are meant to do that you are not doing yet and you will, of course, learn to augment.
Bank robberies, kidnapping, financial crimes such as scamming, hacking and others can be fueled by the way and manner your employees use the social media. You will need to teach them the dangers it presents to both you and them and how it is in your both interests to beef up security.
We will be dishing out five social media security tips and it is our belief that they can really be of help.
Also Read: 5 golden rules of social media marketing
Social Media Security Tips For Business Owners
Eschew employment disclosure
One of the social media security tips business owners must employ is the issue of employment disclosure. You will need to admonish your workers on the need to keep their employment information discreet.
Remember, they have their freedom to do as they see fit and you cannot stop them from posting whatever it is they want to paste the social media but when you people discuss the implications and the benefits, they will understand.
It should not be imposed on them but they should be enlightened about the dangers of associating the business or company with their personal account. Show them how it could hurt your business and hurt them too.
They need to know how to manage their privacy settings
The fact is that you cannot stop your employees from using the social media. It is just not possible. Therefore, you need to arm them with weapons to protect themselves from internet mischief makers.
The privacy setting is an option they must explore. You will need to teach them how to they should set up for maximum protection. They cannot just rely on the default setting as many users do because that leaves them open to cyber attacks.
The employees will need to understand that the highest privacy settings do not provide you with complete protection but it is much better than the default settings.
Put up a workplace social-media policy
People most times tend to obey rules and act within the confines of the rules when there are punitive measures put in place to handle such occurrences. You will need to set up rules and regulations, more of a workplace policy, that guides the use of the company’s social media accounts.
You will determine the things that can be said and the things that are prohibited, the things that can be shared and the things that shouldn’t be shared.
There is no need to ban social media use in the office
Social media cannot be banned in the office. Let us not even contemplate it because someone must flout the rule. Someone will try to get through the firewall and do what she wants to do and that leaves you exposed. It is best you allow it and put up protection by guiding their usage of the social media in the office.
Educate the IT specialists
There is no replacement for the team of IT specialists. They are invaluable to the company. One of the social media security tips is to put up IT specialists and train them. make sure they are updated on trends in internet safety and social media protection so that they can combat and prevent security bridges.
You will also need to tell them to put some restrictions on the use of certain equipment to access the internet in the office and put up antivirus protection for both software and hardware.